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ANALYSIS OF DIFFERENTIATION STRATEGIES IN MAINTAINING CUSTOMER LOYALTY IN FOOD MSMES IN JEMBER (CASE STUDY OF GADO-GADO BAROKAH CAK KIRUN)

DOI : 10.61796/icossh.v2i1.175
Siti Juariyah , Budi Santoso
316-326
Abstract : 93
VIEW ARTICLE : 244

THE INFLUENCE OF PERCEIVED BEHAVIORAL CONTROL, SOCIAL ENVIRONMENT, AND PERSONALITY ON ENTREPRENEURIAL INTENTION (CASE STUDY OF PRIVATE UNIVERSITY (PTS) STUDENTS IN JEMBER REGENCY)

DOI : 10.61796/icossh.v2i1.173
Dian Anisa Wulandary , Budi Santoso , Trias Setyowati
309-316
Abstract : 57
VIEW ARTICLE : 121

THE INFLUENCE OF ISLAMIC BRANDING HALAL CERTIFICATION AND GREEN MARKETING ON CONSUMER LOYALTY THROUGH PERCEIVED VALUE

DOI : 10.61796/icossh.v2i1.133
Totok Sugiharto , Budi Santoso , Abadi Sanosra
245-255
Abstract : 183
VIEW ARTICLE : 283

THE EFFECT OF MURABAHAH CONTRACT AND LOCATION ON HOUSING PURCHASE INTENTION WITH BRAND IMAGE AS AN INTERVENING VARIABLE

DOI : 10.61796/icossh.v2i1.188
H. Aditya Cahyadi , Budi Santoso , Riyanto Setiawan
450-469
Abstract : 87
VIEW ARTICLE : 74

THRIFTING CONSUMER PURCHASE DECISION FACTORS IN INDONESIA: SYSTEMATIC LITERATURE REVIEW (SLR)

DOI : 10.61796/icossh.v2i1.177
Dwi Besti Rahayuningtyas , Budi Santoso , Amalina Maryam Zakiyyah
340-352
Abstract : 989
VIEW ARTICLE : 707
1 - 5 of 5 items